Wednesday, November 6, 2013

According to Simmel is based on the cash economy and society good brand visible how much money, the


The German philosopher and sociologist Georg Simmel has written a book, "Philosophie des Geldes' (1900), which was published over 110 years ago but which still widely applicable isan in the present time. He describes modern society and associates it with money. He states that in many areas of life, the emphasis has shifted from substance to function, from quality to quantity and purpose to agent. 19 These shifts can be coupled to the design of Oxenaar:
This means that the meaning of matter declining further. Money comes namely to be. Swap an increasingly to its actual purpose, "The more abstract the swap, the less it is itself a stand in the way of transactions or exchange relations, the better it can fulfill its function." 20 This implies that we emotionally connect us as little money as possible with the matter. In that case, the very design of the notes should totally innovative and we would not mind (and certainly not very positive feelings) have over there. This is so for many people is the case with the guilder notes Oxenaar. He has ensured that the people's money went value in itself. Partly with all typical figurative images caused this.
In the series of Drupsteen this is less the case. Here are no figurative images used but rather entire abstract. Because these images can not be reduced to something isan from reality (the notes also have a name, like Oxenaar is the case) affects us on an emotional level. This slower Arjen Mulder argues isan in his book "Understanding Media Theory" that the things we perceive things, but not so much more emotional response isan of those things. We take the things themselves not true but the interrelationships and interactions between us and the things. He also writes that any perception that we do based on experience. Everything we experience by seeing things because of experiences we have accumulated in our lives. 21 The abstract forms of Drupsteen isan we can not trace back to something we already know and therefore do not create isan experiences. Quality to quantity
This shift is similar to that of substance to function. In science, this shift also using the term 'knowledge is power' says it all only when it can be expressed quantitatively, it is plausible. According to Simmel money symbolizes isan this shift very well. "Money leveling the qualitative differences between things to reduce these differences to quantity: how much more or less they are worth. The value of money itself isan is measured by its quantity, because the first and most important association that people have when it comes to money, is surely the question: how much money? 22 So We value products and services, but also the money itself, more on the quantitative value of money and less on their own merits. Unlike the previous isan shift, this shift partly or place with the designs of Oxenaar. When the notes of such good design isan feature we put the money above products isan and services and more that we assess the quantitative value of money. However, the value of money, such as Simmel puts it, perhaps more appreciated on its own merits isan rather than quantitative value. So the shift to quantitative appreciation of products and services is increasing but that money falls, it will be appreciated. More on quality When designing Drupsteen there is less quantitative appreciation of products but rather a qualitative appreciation, because his series makes us emotionally much. He has correctly applied quantitative isan value on money, the bills have the same number of blocks as the value of the note. Means to an end
According to Simmel is based on the cash economy and society good brand visible how much money, the ultimate means, for many purpose has become in itself. isan 23 As with the quality-to-shift quantity ensures good design ensure that this is promoted properly. Money will quickly an end in itself as it has a shape that evokes our experiences and emotion than if it is a non-definable shape. The notes Oxenaar recall many experiences and emotions and therefore ensure that we come to appreciate it more and therefore more come to see as a target.
Again, isan this shift in the design of Drupsteen just the opposite of that of Oxenaar. This design is again seen just as a means money. His designs with appropriate indications of quantitative value show that money is a means to have somewhere to assign value. Or just as Simmel puts it: "Objects need an economic value if they are not in themselves

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